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Websites get visits. Apps get regulars.

AirBuild’s AI agents design the app, build it, ship it and get it through App Review.

Join the waitlist. Early access is limited.

Read the Irohas story

A web page gets used once. An app gets used again.

For a café, a noodle bar or a bakery, the business isn’t the first visit. It’s the tenth. A web page is done when the tab closes. An app stays on the home screen, and the shop can reach the customer again.

  1. First use

    Web pageFind the link, wait for the page, sign up.

    AppAn App Clip: tap at the counter, no download. How App Clips work

  2. After the visit

    Web pageUsed once, then closed. Nothing brings them back.

    AppStays on the home screen, one tap from the next order.

  3. A new offer

    Web pageA new campaign page, sent out to everyone again, every time.

    AppOne notification, on the lock screen of everyone who allows it.

One customer, twelve weeks

An illustration, not measured data.

Not a hunch: the numbers.

Wherever people already walk in.

The people who come through the door already care. An app keeps them close, and brings them back.

  • Kiyo Noodle BarThe autumn menu is here. Tables from 6.
    RestaurantsOrder with a tap at the table, and hear first when the menu changes.
  • Northside GalleryMembers’ preview tonight, 6 to 8.
    GalleriesTap at the door for the audio guide, and hear when the next show opens.
  • The Little TheatreNext season goes on sale to members first.
    TheatresTickets and the programme from one tap, and first pick of next season.
  • CanistrYour Portra 400 is scanned.
    Film labsDrop off a roll at the counter, and get the scans in the app.
The door of Irohas Photo on McKillop Street, Melbourne, with the heart logo painted on the stairs
The Melbourne lab, 15 McKillop Street.

Irohas Photo · Customer story

One laneway lab. Three cities. Now, an app of its own.

Irohas Photo develops film for more than 50,000 photographers across Australia. When the questions outgrew the counter, they wrote a brief instead of hiring a mobile team.

  • 3Labs
  • 300,000+Rolls developed
  • 50,000+Photographers
  • 5.0★On Google

Words by AirBuild. Photos and figures from Irohas Photo, September 2026.

Irohas Photo · Customer story

Back to the golden era of film.

  1. The IROHAS SHOP sign on the glass door of Irohas Camera in Maebashi, seen from inside

    2013The beginningIrohas Camera opens in Gunma, Japan.

  2. McKillop Street, with the Melbourne lab behind a Coming Soon poster

    Nov 2023Hello, AustraliaThe Melbourne lab opens on McKillop Street.

  3. The team setting up the Sydney lab, lining scanners up along a long bench

    Oct 2024Growing nationwideSydney opens in Haymarket.

  4. A passer-by looking into the Perth lab in Trinity Arcade

    Mar 2025Coast to coastPerth opens in Trinity Arcade.

Irohas Photo · Customer story

2026In every pocketCanistr, the Irohas film app, built with AirBuild.

Irohas Photo · Customer story

Gloved hands feeding a strip of colour negatives into a film scanner

Every roll came with a question.

  • EmailIs my film in yet?
  • InstagramDid you see my push +1 note?
  • PhoneWhen do my scans land?
  • DiscordCan I still make the 3pm cut-off?

Irohas Photo · Customer story

Two products. One AI team.

  1. AirBuild built two products for Irohas: a film-sharing community and development orders for consumers, and order management with roll traceability for film lab owners.

  2. Product agent

    Jamie · Product

    For consumers: a film-sharing community and film development orders.

  3. Design agent

    Maya · Design

    Black and white, like a contact sheet. The photos do the talking.

  4. Engineering agent

    Eli · Engineering

    For film lab owners: order management and traceable records of each roll’s journey.

  5. Growth agent

    Casey · Growth

    App Store listing and a launch plan for 11,000 followers.

Even App Review: rejected before lunch, resubmitted after.

Version 1.0

  1. Ready for Distribution
  2. AirBuild fixed the issue
  3. RejectedGuideline 5.1.1(v)

Irohas Photo · Customer story

What changed.

  • 6 weeksfrom brief to App Store
  • 58%of drop-offs start in the app
  • −70%“Is it ready?” messages

Irohas Photo · Customer story

“We know film, not Swift. AirBuild got us the app our customers kept asking for.”

The Irohas Photo team

“I think I found my new regular film shop.”

A Google review of the Melbourne lab

Start from what you have. Leave with an app.

A Shopify store, a Lovable or Bolt.new project, or just your website. Bring it, and AirBuild’s agents turn it into a native iPhone app and take it through App Review.

  • Shopify

    Your Shopify store, as an app.

    Connect the store. Products, stock and checkout stay in Shopify; the app adds a home-screen icon, notifications and an App Clip for the counter.

    Start from Shopify

  • Lovable

    Built it in Lovable?

    Bring the project. The agents rebuild it in Swift, on the same backend, and ship it to the App Store.

    Start from Lovable

  • Bolt.new

    Prototyped on Bolt.new?

    The web prototype becomes a real iPhone app, with sign-in, payments and notifications done properly.

    Start from Bolt.new

  • Website

    Or just your website.

    Paste the link. The agents read your menu, hours, products and look, and design the app from them.

    Start from your website

  • Bring what you have. The agents do the rest.

    Design, build, the App Store listing and App Review, in one conversation.

    Join the waitlistSee pricing

What does your shop do? Say it once. The agents build its app.

Join the waitlist. Early access is limited.

Kiyo Noodle Bar, Northside Gallery and The Little Theatre are made up, and the app screens are illustrations.

Google ratings and store prices as of 30 September 2026.

Photos of Irohas Photo’s labs and products, and its logo, are Irohas Photo Film Lab’s own. The restaurant, gallery and theatre photos are by māo jiang, Jessica Pamp and Liam McGarry on Unsplash.

Phone wallpaper: a photograph by Mervyn O’Gorman (1871–1958).

iPhone 17 Pro model by JACK98 (CC0).

Shopify, Lovable, Bolt.new, Allbirds, Brooklinen, Kylie Cosmetics, Tentree and Taylor Swift’s store appear as examples. Their names, logos and products belong to their owners, who don’t endorse AirBuild. Apple, iPhone, Apple Pay and App Clip are trademarks of Apple Inc.

Irohas Photo Film Lab: irohasphoto.com.au